PPC » Pay-Per-Click Advertising

Here at Just Search we're passionate about PPC advertising. Our metric for whether we succeed is based solely on the performance that we deliver to our clients. We devise bid management PPC strategies that ensure that you only pay the optimum amount for each click. Our PPC management is focused on your Return On Investment, in many cases we have driven down PPC budgets for clients due to the success of our campaign management.

Why Use Just Search PPC Management?
Paid Search advertising is the most targeted form of search marketing; you only pay when a user clicks on your ad. Although the concept is simple, day to day management of a campaign is a 24/7 job. Do you have the time to manage all your keywords across Google, Yahoo, MSN and more? Will you be able to react when a competitor adjusts their bidding strategy? We believe in using our expertise to free you to do what you do best – running your own business. We have over 650 active clients, with an impressive 90% retention rate.

What Do I Get For My Money?
Whether we take over an existing campaign or build one from scratch, we will assemble a highly targeted, affordable and fully transparent campaign. We do extensive keyword/sector research meaning you will only be bidding on relevant keywords that will drive sales to your website. Once the campaign is launched, you will receive 24/7 bid management and analysis along with regular reporting that will show you how we've been doing and what we are planning to continue to grow your business through paid search.

If you would like a free, no obligation PPC strategy document for your website, compiled by one of our Google Adwords qualified professionals, please fill in our short form and we will contact you shortly.

Just Search PPC Management

Just Search provide a full PPC management service. Our campaign process includes best practice in all of the following:

  • Goal Setting and Tracking
  • Sector and Keyword Analysis
  • Conversion Metrics
  • Campaign and Network Strategy
  • Bidding Strategy
  • Ad Creative and Copy
  • Destination and Landing Page strategy
  • Campaign Reviews and Optimisation
  • SEO Integration
  • Affiliate Integration
  • Marketing Integration
  • Reporting, observations and recommendations

Optimise Your Paid Search Campaigns

We can optimise your existing PPC campaigns or set up a new campaign for a one time fee. Call us now on 0845 121 1194 or complete the contact form on the right and we will call you to discuss.

Manage your Campaigns

Just Search can manage your paid search campaigns from £300 per month for those with monthly spend under £4,000; and a sliding scale management fee with dedicated Account Management for larger campaigns.

For further information on how Just Search PPC Management can help you increase your ROI please complete the contact form on the right or call us now on 0845 121 1194.

Recent Just Search PPC Articles

PPC Adcopy Tips 27/03/2008

Here are some useful tips for writing PPC adtexts. Try Using Characters in the Title, sometimes you can use ">" and "*" Consider using Google checkout, it gets higher Click thru rates Use "call and return" - "Need A Cheap Loan?" - Pose ...

Pay Per Click Acronyms 25/03/2008

We're surrounded by acronyms everywhere you look! If you don't know your CTR from your CPC, here's a quick roundup of the acronyms you need to know to survive in the pay per click (or PPC!) world: PPC - Pay Per Click This is when you advertise o...

The Long Tail in Paid Search 18/03/2008

Much, arguably too much in some respects, has been made of long tail searches in paid search engine marketing. A long tail search is a highly specific or targeted search term. It is the opposite of a generic search query. Below is an example: "...

Google Quality Score To Change Again 17/03/2008

Google has announced that it will start to take the page loading time into account when calculating the quality score for pay per click accounts. Have a high quality score is essential to help minimise the cost per click that you?ll pay for each k...

The 9 myths of pay per click 14/03/2008

Being at position one is the best This does nothing but serve your ego. Pay per click is all about conversions and ROI, and you will find that position one will only waste money rather than make it. Using broad match keywords is bad practice If ...