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PPC » Pay-Per-Click Marketing
Here at Just Search we're passionate about PPC marketing. Our metric for whether we succeed is based solely on the performance that we deliver to our clients. We devise bid management PPC strategies that ensure that you only pay the optimum amount for each click. Our PPC management is focused on your Return On Investment, in many cases we have driven down PPC budgets for clients due to the success of our campaign management.
Why Use Just Search PPC Management?
Paid Search marketing is the most targeted form of search marketing; you only pay when a user clicks on your ad. Although the concept is simple, day to day management of a campaign is a 24/7 job. Do you have the time to manage all your keywords across Google, Yahoo, MSN and more? Will you be able to react when a competitor adjusts their bidding strategy? We believe in using our expertise to free you to do what you do best – running your own business. We have over 650 active clients, with an impressive 90% retention rate.
What Do I Get For My Money?
Whether we take over an existing campaign or build one from scratch, we will assemble a highly targeted, affordable and fully transparent campaign. We do extensive keyword/sector research meaning you will only be bidding on relevant keywords that will drive sales to your website. Once the campaign is launched, you will receive 24/7 bid management and analysis along with regular reporting that will show you how we've been doing and what we are planning to continue to grow your business through paid search.
If you would like a free, no obligation PPC strategy document for your website, compiled by one of our Google Adwords qualified professionals, please fill in our short form and we will contact you shortly.
Just Search PPC Management
Just Search provide a full PPC management service. Our campaign process includes best practice in all of the following:
- Goal Setting and Tracking
- Sector and Keyword Analysis
- Conversion Metrics
- Campaign and Network Strategy
- Bidding Strategy
- Ad Creative and Copy
- Destination and Landing Page strategy
- Campaign Reviews and Optimisation
- SEO Integration
- Affiliate Integration
- Marketing Integration
- Reporting, observations and recommendations
Optimise Your Paid Search Campaigns
We can optimise your existing PPC campaigns or set up a new campaign for a one time fee. Call us now on 0845 121 1194 or complete the contact form on the right and we will call you to discuss.
Manage your Campaigns
Just Search can manage your paid search campaigns from £300 per month for those with monthly spend under £4,000; and a sliding scale management fee with dedicated Account Management for larger campaigns.
For further information on how Just Search PPC Management can help you increase your ROI please complete the contact form on the right or call us now on 0845 121 1194.
Recent Just Search PPC Articles
Is Bing now in a position to challenge Google for PPC advertising?
At present, Google still holds the majority market share in Pay Per Click advertising with approximately 75-80%, but should advertisers now be starting to re-think where they run their clients' campaigns? If the United States is anything to go by, ...
AdWords ‘diagnose keywords’ tool
‘Diagnose keywords' is a new tool that has started to appear in AdWords accounts of late. Its purpose is to find all the keywords in a campaign that aren't displaying ads and give the reasons why. You could still have found this information pre...
Tips on the Google AdWords Quality Score
It really is annoying when you have spent time and effort on a large campaign then out of the blue, a good number of the keywords turn inactive for search. Normally, the way around that is to substantially increase the minimum CPC to a specified amou...
Setting up a PPC Campaign?
Often, it can be difficult to determine how much budget to give when setting up your PPC campaign, especially if you have not ran PPC campaigns in the past. It's like asking the new marketing assistant what the entire departmental budget should b...
The Pareto principle and PPC
When managing a series of large client accounts it is extremely important not to get drawn in to look at every individual element of Adwords, Panama or Adcenter. Many of the large clients have campaigns running on all three platforms and really it is...
PPC Analysis:
If you are interested in our PPC Management services, please fill in the form below.
The details you enter in the form will be sent to one of our PPC managers who will contact you in due course with a no obligation quote.
Eye Catching Ads
Eye-tracking research shows that in addition to the 98% of Google users who view Organic listings, 95% also view the paid search results at the top of the page, and 31% view the ads on the right hand side. Bearing in mind that you only pay for the ad if it is clicked, Paid Search represents unparalleled reach; in particular when used in conjunction with strong SEO strategy.
Notes On Costs
- Set up costs are one off only
- Management fee is as a percentage of Monthly spend
- Monthly fee includes basic level reporting
Additional costs
- Additional campaigns for promotions, new products etc - as per set up costs
- Advanced reporting
- Analytics integration

















