Oracle releases latest version of Retail application suite

July 2, 2008

Oracle has just released the latest version of its Retail application suite. The company is considering this as one of its most important product launches. The version 13 release has been designed to cater to the demand for an incorporated store-to-web-to-back end system. It also challenges SAP, its archrival in the retail space.

The suite is based on systems devoted to a number of different retail formats. If we are to go by what Dave Boyce, the Oracle Retail VP (product strategy), has to say regarding this new release, it has the capability of considerably improving the company’s bottom line. For example, the suite’s stock management and price optimisation applications can reduce the inventory by almost 10 per cent.

The suite also includes merchandising and demand forecasting. George Lawrie, Forrester Research principal analyst, believes that there are many retailers who still stick to best of breed applications. But the oracle suite can positively impact the trading performance of any retailer opting for the Oracle suite. By opting for it, CFOs will be able to categorise where the quick wins are!

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