Google’s Reaction to Microsoft’s Bid for Yahoo! - February 5th, 2008

In reaction to Microsoft's bid to buy Yahoo! for $44.6 billion, Google has issued a statement in their official blog. Google senior Vice President David Drummond has described this move as a "hostile bid" and indeed an attempt from Microsoft to monopolise the Internet like it did with the PC, David Drummond also expressed concern about how this would affect the openness of the Internet.

So Microsoft's hostile bid for Yahoo! raises troubling questions. This is about more than simply a financial transaction, one company taking over another. It's about preserving the underlying principles of the Internet: openness and innovation.

Could Microsoft now attempt to exert the same sort of inappropriate and illegal influence over the Internet that it did with the PC? While the Internet rewards competitive innovation, Microsoft has frequently sought to establish proprietary monopolies — and then leverage its dominance into new, adjacent markets.

Certainly if the Microsoft-Yahoo merger moves forward it will affect the Internet, however is too early to say much this impact will be. We at Just Search know that this acquisition will not affect significantly how we do either our work or our clients' websites. But as a consumer I hope the Internet's openness, choice and freedom are not compromised.

Tino
SEO Programmer

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Google Checkout Trends Launched - January 17th, 2008

As correctly highlighted by Lianne Google Trends is a great tool which enables you to compare keyword’s popularity side by side. Google has just launched another tool which complements Google Trends. Google Checkout Trends enables you to compare actual purchases by aggregating anonymous Google Checkout merchant’s sales data.

If you want to know which particular brand is selling best before you get in stock; or what’s the best time of the year to sell blue widgets Google Checkout Trends might help you. At the moment the only data available is amount of purchases, cross referenced with revenue history and there’s statistics from late 2006 onwards.
I’m sure that this tool will benefit from constant future updates and that will get better with time. When used in conjunction with Google Trends and some other popular keyword tools, it will help you gather interesting stats to help you making important decisions.

Tino
SEO Programmer

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