Google turns black for Earth Hour - March 29th, 2008

Today, for one day only, Google.co.uk has turned its homepage black to raise awareness for Earth Hour, when everyone throughout the World is asked to do a little bit to conserve energy on our planet. Everyone is asked to turn off their lights, for one hour only, tonight between the hours of 8pm and 9pm.

From Google:

On Saturday, March 29, 2008, Earth Hour invites people around the world to turn off their lights for one hour from 8:00pm to 9:00pm in their local time zone. On this day, cities around the world, including Copenhagen, Chicago, Melbourne, Dubai, and Tel Aviv, will hold events to acknowledge their commitment to energy conservation.

I think Google looks great in black, though of course this does make it more difficult to focus on the text which is probably why Google hasn’t turned its results pages black as well.

What do you think of the new, limited edition, black Google homepage?

Darren
Content Editor

Listen to this podcast

Posted in Latest News|No Comments »

Time Warner acquire Bebo - March 13th, 2008

Time Warner have bought the social networking site Bebo for 417 million pounds, who are the third most popular social networking site in America after Myspace and Facebook. Bebo is thought to have around 40 million registered members worldwide. Compared with previous acquisitions that have taken place of this nature, News Corp buying Myspace in 2005 for $580 m and Microsoft getting a tiny slice (1.6%) of Facebook in 2007, it could be perceived as a relative bargain for AOL.

However, some have argued that the social networking phenomena may be reaching stagnation, certainly saturation as people are spending less and less time accessing these sites, either due to lack of interest or restrictions made by employers. Only time will tell whether this is a strategically successful move from Time Warner.

Simon
PPC Account Manager

Listen to this podcast

Posted in Latest News|1 Comment »