SEO Blog

Custom Blogs? Don’t bother just use MSN - May 29th, 2006

That’s if you don’t want listings of course.

MSN have reported that its online blogging service, MSN Spaces has had nearly 100million hits over the last month. The blogging service that is connected to MSN Messenger allows users to create blogs and share pictures and is easily accessible to all users of Windows XP.

Now all the people I know that use both Messenger and Spaces use it for one thing, to share their pictures. And with over 6million pictures being uploaded to the service each day it seems that everyone else is using it pretty much for the same reason; this coupled with a blogging service and Microsoft seem to be on to a winner. However they are still falling short of News Corps MySpace community service that adds other services as well as a blog and picture upload offered by MSN.

To combat this over the next 12months Microsoft will be rolling out Windows Live to coincide with the release of Windows Vista and with it, Windows Live Spaces, surprise surprise… with added features to upgrade MSN.

For search purposes the online system is not really considered to be important due to the way that the whole spaces.msn.com domain is set up and the people it serves but MySpace users do get cached although they don’t get any listings as such. It goes to prove though that blogs are powerful even between friends. With online communities seeming to generate large amounts of traffic, coupled with online ad campaigns there are large sums of money to be made.
MySpaces homepage for instance pulled in on average $750,000 a day over March.

Martin Vernon
Senior Programmer

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Yahoo Directory - May 28th, 2006

Following on from yesterdays blog by Neil, our SEO Technical Director, I though I would mention another point which is mentioned within Google’s webmaster guidelines. Believe it or not, Google suggests that you should submit your website to Yahoo’s business directory which costs $299 for a twelve month listing. Now you may be wondering why Google is promoting the services of it’s biggest competitor within the search engine world, and you will be right in thinking that this sounds ridiculous, but there is obviously a good reason for it. Basically, Google believes that websites that are featured within Yahoo’s business directory are less likely to employee black hat (unethical techniques) to boost their search engine listings. An example of black hat seo techniques include duplicate content, free for all link exchanges, cloaking and multiple domain names to list just a few.

Google believes that if you are prepared to pay a high cost for directory listings, then your website duly deserves a vote of legitimacy, hence helping increase your natural listings. There are a few other paid directories out there which ask for similar high cost annual charges for listings, which I highly recommend. If you would like to know what these directories are, please give us a call, or fill out our online enquiry form.

Ben Ashton
SEO Consultant

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